From the mountain to the algorithm. I've spent 15+ years understanding how people think — now I'm building the systems that think alongside them.
My journey began in sales, where I spent more than fifteen years understanding people, pressure, and decision-making. Sales taught me discipline, patience, and the reality that growth doesn't come from motivation — it comes from consistency.
Today, I head business operations at JD Fusion — a call center in Dehradun handling inbound used auto parts sales for the US market. I manage sales teams across multiple locations, build operational systems, and obsess over the details that separate functional processes from high-performing ones.
Beyond operations, I'm building with AI through Botgorithm, developing an EdTech platform (Testorithm), and running Hustle Forever — a public accountability platform for builders who ship. Tomorrow's Trip is my passion project for travel, and I build small utility tools like TestATool and Bills Daddy on the side. Night shifts, solo builder mode, and the occasional mountain road to reset.
Read my full storyBusiness Head at JD Fusion, managing inbound sales teams for the US auto parts market. Fifteen years of understanding how people decide under pressure — now applied to building and scaling operations.
Learning and building with AI through Botgorithm — exploring automation, workflows, and intelligent systems. From n8n automations to AI agents, building tools that work while you sleep.
From Hustle Forever (a public accountability platform for builders) to Testorithm (EdTech) to utility tools like TestATool — I build products that solve real problems and ship them fast.
Cross-team sales analysis, building dashboards, tracking conversions, and systemizing operations across multiple call center locations.
Experimenting with Claude, n8n, and Vapi to build AI-driven workflows for lead management, automated reporting, and voice-powered sales tools.
Actively building and shipping Hustle Forever (accountability platform), Testorithm (EdTech), TestATool.com (utility tools), and Tomorrow's Trip (travel platform).
Operating nights to stay in sync with US markets. Fewer distractions, sharper focus, and a setup built for consistent output while most are offline.
Driving across Uttarakhand whenever the screen gets too loud. The road is my reset button — no flights, just highways and thinking time.
Sharing what I learn about AI, automation, and systems thinking — openly, through @DoReactNow and Botgorithm. Build in public, learn in public.
From AI tools to SaaS products to travel platforms — here's what keeps me up at night (literally).
AI learning and experimentation space. Building workflows, agents, and automation while documenting the journey of becoming an AI generalist.
Visit Botgorithm.comEdTech platform focused on test preparation for competitive exams like JEE — structured question banks, practice tools, and progress tracking.
Visit Testorithm.comA public accountability platform for builders. Commit to a challenge, log daily progress, build in public, and finish what you start. Proof of work, not just talk.
Visit HustleForever.comBusiness Head at JD Fusion, managing a call center operation in Dehradun that handles inbound used auto parts sales for the US market. Leading sales teams across multiple locations, building operational dashboards, and running cross-team performance analysis. Simultaneously building Botgorithm (AI agents and automation), Bills Daddy (SaaS for expense management), Testorithm (EdTech for competitive exam prep), and Tomorrow's Trip (social travel platform). All of this on night shifts, solo founder mode, with systems over headcount as the guiding principle.
Led and managed sales teams across multiple organizations, building repeatable processes and coaching individuals in communication, discipline, and high-pressure performance. Developed deep understanding of human behavior under pressure — how people decide, hesitate, and commit. These years taught me that consistency outperforms motivation, and that great teams are built on systems, not just talent. The foundation for everything I build today was laid during this period.
Built the fundamentals of selling, negotiation, cold calling, and resilience from the ground up. Learned how to handle rejection, read people, and stay consistent when results were slow. These foundational years shaped the work ethic, patience, and long-term approach to growth that still anchor every decision I make today. Started from zero — no shortcuts, no network, just discipline and reps.